What Song Is In The New Kia Commercial
What Song Is In The New Kia Commercial – Kia Soul has a long history of commercials: on YouTube, you can see one that aired in 2010, starring a hamster for many years. In July 2022, Kia released a new commercial for the car, showing the other side: the hamster is now a skeleton, but this does not mean (as some people wonder on the Internet) that the hamster is dead. This means that the commercial enters the NFT era, and the framework is better than the hamster in this context. And also, the background song is incredibly catchy. Let’s find out.
The song featured in the new Kia Soul commercial to be released in July 2022 is Skeletons by British indie band Easy Life. You can find the original video for the song below.
What Song Is In The New Kia Commercial
Easy Life released the song in 2021. “Skeletons” refers to skeletons in a closet. As the group’s leader explained: “This song is about bones in the closet. You meet someone and you know they’re not good for you, but in a way that’s quite attractive.’
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In a catchy mood, the song says that sometimes the person you love has something to hide, and it can be scary. But it also appeals to a part of us. Singers don’t want to end up on the wrong track. And they drive to commercial bones and dance to the rhythm of their notes. In partnership with Universal Music Group, Amp.Amsterdam // The Sonic Branding Company will share a selection of newly released music every month.
At the beginning of each month, we take a moment to look at some sync-worthy songs that have recently been synced or released. Sit back, relax and listen (or watch) our songs of the month!
Today it is more important for brands to be inclusive, taking into account all (sub)groups in society, sexual preferences and gender. With the tagline ‘Built for whoever you are’, car manufacturer Kia emphasizes inclusivity, taking it to the next level with a slightly absurd and funny ad for the new Kia Soul: even bones are welcome! Why not?
The soundtrack for this ad is a song called “skeletons” by the British alternative indie easy life. The song is part of his debut album ‘Life’s a beach’ and has been growing in popularity since the announcement was made a few weeks ago.
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In the last edition of this column, we looked at the dub and four songs that could be of interest for commercials and/or films/series in the future. We’re mixing things up a bit this month, discussing two syncs instead of four must-listen tracks. In addition to the fun Kia ads, a very different (local) campaign was launched with a very important cause and a unique soundtrack: ‘Stil Bij Mij’ (Netherlands).
For this hidden campaign launched by Vereniging Samenwerkende Gezondheidsfondsen, help Amp.Amsterdam create a collaboration with an artist to create a song adapted to the concept, in this case brought to life by rising Dutch star Bente. It aims to create awareness among young people and break the stigma around mental health. The message is clear: don’t be shy and ASK! The entire campaign is in Dutch, but the music and visuals will break the language barrier and touch the hearts of non-Dutch listeners.
No one can miss Stromae’s latest return to the music scene. You might not have noticed that the Belgian artist has been on hiatus for 6 years (!). Popular songs of this versatile artist appear regularly in films and series, such as ‘Locke & Key’ and ‘The 100’. In addition, his music is often heard on talent shows such as The Voice. Interestingly, the music video for her new single “Mon Amour (Camila Cabello)” makes another TV connection, with a big nod to reality shows like “Love Island.”
Polo & Pan is the equivalent of a beach or pool party. This French synth-pop master duo are the unknown kings of summer parties, and it’s no surprise after listening to their music: their songs take you to a dark summer night with the wind coming from the salty sea. sunset, to follow the long night of barefoot dancing. The Polo & Pan track is not only in demand at parties like this, but very popular when it comes to timing. For example, “Sprinkle” was used in the 2015 Apple Watch TV commercial, and EA Games added music to the latest FIFA game. However, music directors of various serials are probably the biggest fans of Polo & Pan. And this is not the most important thing: successful series like ‘YOU’ and ‘Good Girls’ cannot ignore the catchy and tropical songs of the couple.
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When it comes to synchronization, these two artists together are like a superpower. Hailee Steinfeld, who started her acting career at the age of 10, was spotted in the movie Pitch Perfect 2′ (2015) with her vocal skills. In a short time, Steinfeld was mentioned together with big names like Shawn Mendes, Machine Gun Kelly, MNEK, Ales. , and Julia Michaels. As an up-and-coming pop star with an acting career, the soundtrack connection is easy. In 2018, ‘Capital Letters’ was released as the soundtrack for the third installment of the Fifty Shades trilogy. .Paak’s collaboration cannot be counted with one or two hands. From Christina Aguilera to Snoop Dogg and Kendrick Lamar to Bruno Mars. No wonder Anderson .Paak is a lip sync artist. That’s what Apple’s creative department must have thought of. .Paak’s single “Iku Swara” was dubbed into the HomePod campaign, with FKA Twigs dancing to the song in the film. “It’s a Sound” is used again in the official game playlist of Forza Horizon 4. 2018 seems to be a successful year. two artists when it comes to synchronization up, so that you know what the new ‘Coast’ has in store.
If there’s one artist who needs no introduction, it’s Jack White, who made history as the frontman of The White Stripes. The founder of ‘Seven Nation Army’ lives freely in everyone’s mind with his beautiful music video. You won’t be surprised that this song has been dubbed into many commercials, not to mention Samsung Galaxy, Beats, and various games.
However, it should be an artist’s cherry to write the soundtrack of a James Bond film. ‘Another Way To Die’ was the soundtrack to the 2008 Bond film Quantum of Solace, and featured at least one iconic artist: R&B singer Alice Keys.
Want to choose weekly music delivered to your inbox? Subscribe to the Amp.Amsterdam Tracks Of The Week mailing list! Looking for music for a commercial or film? Check out UMPG Songs, the Universal Music Group database. This ad promotes Kia’s range of electric cars with ‘Technology that moves you’ and ‘Movement that inspires’. This long Italian version of Kia’s commercial shows a time freeze…
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